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Salesforce Makes Social Relevant for The Enterprise

Posted on 03/22/2013 by in Cloud Computing, Collaboration, CRM, Mobile, social media, Uncategorized, Work Management, Workforce Management

Salesforce led the B2B tech market – the entire B2B tech market – to the “Social Enterprise”. As they drove innovation and traction throughout the Enterprise and SMB with Chatter and integration to social products and platforms, this had a direct effect on the HCM marketplace. Both with competitive innovation by SAP (acquiring SuccessFactors and [...]

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The KeyNote Alone Is Worth The Trip To InfluenceHR

Posted on 03/04/2013 by in #hrwins, Branding, CRM, Differentation, HR Tech, influencehr, Marketing, marketing strategy, Uncategorized

  I’m so excited about the KeyNote presentation we’ve secured for InfluenceHR. Mark Organ is the person credited with creating marketing automation.  He was the founding CEO of Eloqua and disrupted the B2B market, putting the technology and the concepts we all manage to today on the map.  He has agreed to talk to us about [...]

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#hrwins Trend Report: HR Tech Innovators Target Middle Sized Businesses

Posted on 10/23/2012 by in #hrwins, Analytics, Branding, Cloud Computing, Collaboration, Consumerization, CRM, Employee Engagement, Employee Incentives, Employee Referral Programs, Employer Brand, Enterprise 2.0, Gamification, HR Tech, Human Capital, innovation, Mobile, Payroll, Performance Management, SMB, Social Brand, social media, Talent Management, Talent Sourcing, trade shows, Uncategorized, user adoption, Work Management

One of the most interesting trends to unveil itself through this year’s #hrwins process has been the number of HR Technology companies that are now getting real traction for their solutions at companies with under 5,000 employees – or what is traditionally called the Small and Medium Business segment (SMB).  For the sake of this [...]

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2012 #hrwins HR Companies To Watch Vendor Report: Jobscience

Posted on 10/18/2012 by in #hrwins, Cloud Computing, Collaboration, CRM, Differentation, Enterprise 2.0, HR Tech, Human Capital, innovation, Mobile, salesforce.com, social media, Talent Management, Talent Sourcing, Uncategorized

  For some of us that have been in the Cloud Computing Revolution from its start in the 90s it’s easy to overlook the fact that this trend isn’t old news.  When you roll up the forecasts and market estimates for  the Cloud (here’s a really good roll up from Louis Columbus) you suddenly realize [...]

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2012 #hrwins HR Companies To Watch Vendor Report: RiseSmart

Posted on 10/17/2012 by in #hrwins, BPO, Branding, Company Culture, CRM, Employee Transition, Employer Brand, Enterprise 2.0, HR Tech, HRO, Human Capital, innovation, Mobile, Outplacement, social media, Talent Management, Uncategorized

  Employee Transition.  Outplacement.  Reductions In Force Support.  Whatever you call it, it’s the part of the Talent Lifecycle that we don’t like to dwell on, however it’s something that has been on the rise through good times and bad.  The US Bureau of Labor Statistics (BLS)reported that since 1996 the number of layoffs of [...]

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2012 #hrwins HR Companies To Watch Vendor Report: SmashFly

Posted on 10/15/2012 by in #hrwins, Analytics, Branding, CRM, Employee Engagement, Employer Brand, Enterprise 2.0, HR Tech, Human Capital, innovation, Mobile, Social Brand, social media, Talent Management, Talent Sourcing, Uncategorized

Recruitment is Branding. Recruitment is Marketing. Recruitment is Sales…. and so it goes. This is a conversation that has been evolving for over 20 years. Of course there are nuances to Recruitment that differentiate it from corporate branding, marketing, or sales, but at its core the analogy has stood up to the test of time. [...]

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#hrwins 2012 HR Companies To Watch!

Posted on 10/05/2012 by in #hrwins, Analytics, Big Data, BPO, Branding, Cloud Computing, Collaboration, Consumerization, CRM, Differentation, Employee Engagement, Employee Referral Programs, Enterprise 2.0, Gamification, HR Tech, HRO, Human Capital, innovation, Mobile, Payroll, Performance Management, salesforce.com, Social Brand, social media, Talent Management, Talent Sourcing, Uncategorized, user adoption, Work Management

The results of the 2012 #hrwins program are in.   The first ever complete look at truly innovative HR Technology products across all categories. The program spanned 9 months, and consisted of comprehensive HR Technology briefings, where more than 120 vendors were evaluated on their solution’s innovation, the value their technology delivers to the Human [...]

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For Some HR Tech Vendors #hrtechconf Is Already A Measurable Success

Posted on 10/01/2012 by in #hrwins, Big Data, Bill Kutik, Branding, Collaboration, CRM, Differentation, Enterprise 2.0, HR Tech, Human Capital, innovation, Mobile, social media, trade shows

Gone are the days where trade show results can only be measured in hindsight.  Social Media and other Marketing & Sales technologies have changed all of that. If your idea of pre-show #hrtechconf marketing is flooding email and twitter with “come meet us at  Booth #XXX to see the new, win a new, get a [...]

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So, You Want To Be The New HCM Tech Market Leader?

Posted on 04/02/2012 by in Branding, Collaboration, CRM, Differentation, Enterprise 2.0, HR Tech, Human Capital, Social Brand, trade shows, Work Management

If I were to summarize the feedback from HCM Tech Vendors that didn’t show up in the comments from last week’s post (basically private email and Twitter Direct Messages), it would go something like, “Sure, we understand that there is an opportunity to PUSH on sales and marketing  and differentiate while Taleo and Successfactors stare [...]

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As SuccessFactors and Taleo Assimilate, More Nimble Vendors Innovate

Posted on 03/24/2012 by in Branding, Collaboration, CRM, Differentation, Enterprise 2.0, HR Tech, Human Capital, salesforce.com, Social Brand, Work Management

I haven’t had much to say since Oracle acquired Taleo.  It just wasn’t a surprise, or even all that interesting to me.  Even analyzing what the acquisition would mean from a product perspective was anti-climactic.  We all knew that Oracle already has competing Talent Management Platforms, Strategies, and resulting struggles internally.  We all knew that [...]

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